Our Philosophy
We help communities achieve their financial goals by expanding access to financial services, proactively managing assets, focusing on creating value, and efficiently using capital.
Expanded Access to Financial Services
Advances in technology have transformed how financial data is managed, analyzed, and communicated, offering unique opportunities for community associations to engage with the financial community. Investors and financial institutions now view these associations as an attractive option, resulting in easy access to a broader set of financial tools and services.
Focus on Creating Value
Financial programs that add value to community associations go beyond cutting costs. It's about enhancing the quality of life for residents and ensuring the long-term sustainability and growth of the community. By prioritizing value creation over short-term savings, associations can achieve a more significant and lasting impact, fostering a vibrant, thriving community environment.
Proactive Asset Management
By leveraging technology and collaborating with financial experts, communities can now take proactive measures toward optimizing their returns and making informed reserve fund management decisions. Regular monitoring and planning around reserve investments is crucial to adapting to market changes and mitigating the impact of inflation, leading to better overall financial health for the community.
Efficient Use of Capital
The evaluation of funding options, with specific regard for undue financial strain on residents, is an important consideration for board members. Borrowing at rates below relevant inflation thresholds can offer a cost-effective solution for funding, addressing immediate needs without compromising financial stability.
Our Story
CommonArea originated from conversations that spanned more than a decade between founders, Jared Tunnell and David Read. Their combined experience totals nearly forty years at the forefront of financial services for community associations. Jared and David have honed their skills at some of the industry's most esteemed institutions, including a leading national bank and one of the largest property management companies in North America.
Through their endeavors, they have amassed a wealth of knowledge in community management and cultivated a robust network of industry experts and advocates who share their vision to enhance the financial products and services available to community associations. Combined, Jared and David have orchestrated the origination of more than one billion dollars in loans, several billion in deposits, and hundreds of millions of dollars of insurance placements for community associations.
This extensive experience has led them to a critical realization: there exists a significant gap between the requirements of community associations and many of the prevalent financial services alternatives in the current market.
In response to this growing need, Jared and David embarked on a mission to innovate a more sustainable and effective financial services model, ultimately leading to the foundation of CommonArea.
